The Team

Dr Edward Brooks is the Executive Director of the Oxford Character Project at the University of Oxford, where he leads a major research project on character and responsible leadership. He is also co- founder of the Oxford SDG Impact Lab.

Professor Alexander Betts is the Leopold Muller Professor of Forced Migration and International Affairs, William Golding Senior Fellow in Politics at Brasenose College, and Associate Head (Graduate and Research Training) of the Social Sciences Division at the University of Oxford. He is also co-founder of the Oxford SDG Impact Lab.

Merry is responsible for the operational management of the SDG Impact Lab, working closely with the Lab’s Directors to develop the strategic vision and implement it effectively in close partnership with our industry partners. A former military Intelligence Officer and entrepreneur, Merry has extensive experience in leadership, Defence Intelligence, consultancy and operational delivery.

Ashley supports with the operational management of the Lab and is leading on its latest partnership with Rosberg Philanthropies. She is an experienced social entrepreneur and business adviser, with a focus on start-ups, social enterprise and impact ventures. As well a leading on a number of European-funded enterprise support programmes, Ashley has a background in broadcasting and media.

Ollie is a former Olympic rower who competed in the 2020 Tokyo Games. He is responsible for the design and delivery of the graduate training programme of the SDG Impact Lab, combining in person and online approaches. He has a masters in History from the University of Oxford. Previously he founded the LSE Ambassadors for Sport Fund and was in the first cohort of GB athletes to take part in the Sport & Business Leadership Program run by PwC.

Dyedra’s specialist area is Time Management and the Science of Forecasting, especially looking at risk factors and cognitive biases affecting schedule forecasting, delay prevention and mitigation. Dyedra joined the Lab in 2022 as Programme Manager for the BMW Group Plant Oxford Programme.

Lady Mariéme Jamme is an award-winning technologist, a pioneer in systems change and a Young Global Leader of the World Economic Forum. In September 2017 she won the Innovation Award at the Global Goals Awards, led by Bill and Melinda Gates and UNICEF. She is a ‘Goalkeeper’ for the United Nations’ Sustainable Development Goals (SDGs). She aims to advance the SDGs by teaching 1 million women and girls to code by 2030.

Bryony is the Senior Administrator and Communications Contact for the Lab. Her role involves communicating the work of the Lab through the website and social media channels, financial management & reporting, event organisation & ethical compliance and overseeing the everyday running of the Lab. Prior to joining the Lab Bryony worked in the Refugee Studies Centre, the Department of Politics and International Relations and the Department of Social Policy at the University of Oxford. She holds an MA in Politics of International Resources and Development and a BA in Social Policy.

Map is our Lab Administrator. Map helps the team with general administration, purchasing, organisation of Lab events, booking travel and design work. Prior to joining the Lab Map worked in the Refugee Studies Centre where she helped arrange the summer school.

Matt Callaghan is the Director Customer and Operations at easyJet holidays. He has played a key role in the founding of the Lab and has ambitious plans for easyJet holidays and its future as an industry leader in sustainable tourism.

Rebecca leads work on water security and climate policy as an Chatham House Academy Fellow and University of Oxford doctoral candidate. As a Marshall Scholar, she earned an M.Sc. in Poverty and Development and an M.Sc. in Water Science and Policy. At the University of California, Berkeley, she was President of the Berkeley Water Group, Fellow of the Berkeley Law Human Rights Center, and the University Medalist. She has written on climate and environment for Scientific American, Foreign Affairs, and The World Today.